Autor Subiect: How do I get software resellers to sell my software?  (Citit de 2768 ori)


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How do I get software resellers to sell my software?
« : Martie 23, 2011, 12:43:33 pm »
My company is currently trying to sell software we developed. It is an anti-badware (badware being an all encompassing term including spyware, adware, virsues, malware, etc) enterprise product. My thought was that the most effective way to sell the product would be to use software vendors who already have established relationships with clientelle. I felt this would be more effective than cold calling companies, and they would be more receptive to purchasing the product through a trusted vendor.

Does anyone have recommendations for how to convince software resellers to sell the product? Is there any recommended procedure that should be followed when contacting vendors? Is there any listing of area software resellers that I can use to find potential vendors?

I have the utmost confidence that our product is the best product available. However, I am aware that it is not always the best product that succeeds. Any help you can give would be most appreciated.